Where can I find super affiliates? Super affiliate marketers are called ‘super’ because they have learned how to generate a massive income from affiliate marketing. They have done this by choosing the right products and by mastering traffic generation.
Without traffic, you can’t generate any online sales, no matter how good your products are. Super affiliates have learned how to not only generate traffic, but also how to send targeted traffic to the right content to convert traffic to leads, and then how to convert leads into sales.
Find Super Affiliates
Here’s two super affiliate marketers who not only became super affilaites but also have built The SFM. The SFM (Six Figure Mentors) is a training and education program aimed to teach affiliate marketing. You can find Stuart Ross and Jay Kubassek and follow a series of introductory videos to start your own online business here. You can also join a community of online marketers and find super affiliates in person, on the various seminars which Stuart and Jay run internationally.
What Makes Super Affiliates ‘Super’
The ‘super’ in super affiliates simply means they have done exceptionally well. Like any business model there are beginners and there are ‘experts’. Experts in affiliate marketing have learned how to generate the right kind of traffic for their chosen products, and how to convert that traffic into sales. They do this over and over again, largely on autopilot. One of the benefits of affilaite marketing is the ability to automate everything. Much like an autopilot money making machine!
How Does This Work?
Affiliate marketers start with a product which they want to sell on the internet. By setting up a ‘sales funnel’ they can send targeted website traffic to a landing page, collect an email in exchange for some information and deliver a variety of products to help their subscribers. Super affiliates have learned how to do this very well. Once they have a profiable sales model they can scale it up very quickly with paid advertising.
Find Super Affiliates – Doubling Your Way Up
Let’s say you find a product which sells for $100. Your affiliate commission is $40 for each sale. You set up a sales system which captures your subscribers email address and sends the subscriber a range of emails. To send people to the sales page you have to spend money on advertising.
At first, a sale might mean you spend $200 in advertising costs. That’s a loss of $60. Not a very profitable model. However, this is just the beginning. As you ‘tweek’ your advertising campaign you get the costs down. Super affiliates do this by cross testing their advertising methods with similar adverts.
Once the costs to make a sale are below $40 you’re in profit. When you get your costs down even more let’s say to $20, you’re doubling your money on each sale. Once you are in this position you can simply ‘turn up’ your advertising expenditure to reach more targeted customers. Super affiliates spend thousands daily on advertising, but this is where they start – with a small profit and a small budget.
So to sum up. If you spend $40 and make $80 you have a profitable model. The benefit of affiliate marketing means you can now scale up simply by increasing your advertising budget. Spend $80 and make $160. Spend $400 and make $800. The numbers will vary of course and this all depends on your testing and measuring strategy of advertising. See my ebook to learn more on this: The Ultimate Guide To Online Marketing.
Back End Sales
The better part of this equation is when you choose products which offer ‘back end’ sales. Theses are ‘up-sells’ which you can sell to your customers once they have already purchased an item. Up-sells work. People who have already bought from you are far more likely to buy again. Up-sells and back end sales are the reason super affilaites can make so much money. Even if in the above equation they make a loss initially on their initial sales, they can recoup their expenditiure on back end sales and up-sells with the right business model.
Super affiliates know the value of subscription products. Selling a ‘one off’ item only makes you a single commission. Selling a subscription product however, will make you commissions every month just for one sale. As you continue to sell more and more products your subscriptions add up. Even in a slow month you will earn an income from your previous sales.
High Ticket Products
You will also find super affiliates know the value of high ticket products. With high ticket, you can earn more per sale then with the standard lower value items of around $100. With a $1000 product you can earn $400 as an affiliate. Compare this to earning $40 from a $100 product. High ticket products allow super affiliates to earn much larger amounts, quickly offset their advertising costs and sclae up more easily.
Super affiliates know how to super ‘target’ their traffic to generate sales. Not all website traffic is equal. Many an affilaite will tell you that they have a tonne of traffic and no sales. Remember the internet is an information gathering tool. People don’t look at websites while holding their credit card in hand! However, you will find super affiliates have learned how to get the kind of hungry audience who wants exactly what they are selling. This one key skill can mean the difference between an average affilaite business and a ‘super’ one!
Turning Traffic Into Leads
But that’s not the only skill. Super affilaites will convert that traffic into leads with a ‘lead magnet’. A lead magnet is an irresistable offer which is designed to attract the kind of person who will be interested in your products. Once you have successfully converted a website visitor into a lead, you can follow up with a number of emails. This is the process which you will find super affiliates are very good at. Once a website visitor is on your website, they only have a few minutes to make a purchasing decision. However, once you have their email address this ‘window’ of opportunity opens up to hours, days, weeks and even years and decades.
Super affiliates are great at email marketing and this is how they convert visitors to customers.
Access a range of affiliate products (including subscriptions, back end sales and high ticket products), join a community, and get:
- Plug and play website (easy to set up)
- Ready made sales funnel with pre-built email series and products